Endeavor Agency Eyes Expansion Into Niche Sports Streaming

By Sports Technology Wire on August 9, 2018

Talent and sports agency Endeavor is thinking small to grow big. The behemoth company, formerly known as WME-IMG, is eyeing the niche sports streaming market as a way to expand beyond its core business.

According to ​The Information​, Endeavor, which already owns and streams bull fighting and martial arts properties, has begun talks with the World Surf League. This comes after a $250 million acquisition of streaming technology firm NeuLion, which has contracts with the NBA, NFL, and UFC.

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